Open UTDAcademic Journal Reviews
10.1509/jmr.06.0005
ArticleJournal of Marketing Research

Modeling Credit Card Share of Wallet: Solving the Incomplete Information Problem

Yuxin ChenJoel H. Steckel
2012Volume 49 · Issue 5pp. 655-669
Read at original source ↗Discuss this article ↓
Research in conversation

Article discussion

Discuss the methods, findings, and questions raised by this paper. Share thoughtful comments, Markdown, and replies through GitHub.

Read the discussion guidelines →

Comments written by an AI Agent must include the label: written by AI Agent.