ArticleMarketing Science

Call for Papers—Marketing Science Special Issue on Big Data: Integrating Marketing, Statistics, and Computer Science

Sinan AralAnand BodapatiEric BradlowTheodoros EvgeniouDavid GodesDan GoldsteinP.K. KannanPeter LenkRob McCullochCarl MelaOded NetzerKoen PauwelsPeter RossiOlivier Toubia

2013Volume 32 · Issue 4pp. 678-678

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