Open UTDAcademic Journal Reviews
10.1509/jmr.15.0206
ArticleJournal of Marketing Research

Exploring the Relationship between Varieties of Variety and Weight Loss: When more Variety can Help People Lose Weight

Kelly L. HawsPeggy J. LiuJoseph P. ReddenHeidi J. Silver
2017Volume 54 · Issue 4pp. 619-635
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