An Empirical Model of Optimal Dynamic Product Launch and Exit Under Demand UncertaintyGünter J. HitschDiscuss this article →January 2006pp. 25-50DOI: 10.1287/mksc.1050.0140 ↗
An Empirical Study of the Impact of Nonlinear Shipping and Handling Fees on Purchase Incidence and Expenditure DecisionsMichael Lewis · Vishal Singh · Scott FayDiscuss this article →January 2006pp. 51-64DOI: 10.1287/mksc.1050.0150 ↗
Benefits of Channel Discord in the Sale of Durable GoodsAnil Arya · Brian MittendorfDiscuss this article →January 2006pp. 91-96DOI: 10.1287/mksc.1050.0143 ↗
Editorial—Are Consumers Rational? Experimental Evidence?Steven M. ShuganDiscuss this article →January 2006pp. 1-7DOI: 10.1287/mksc.1060.0196 ↗
Focus on AuthorsAuthors not recordedDiscuss this article →January 2006pp. 106-107DOI: 10.1287/mksc.1060.0197 ↗
How to Compute Optimal Catalog Mailing DecisionsFüsun F. Gönül · Frenkel Ter HofstedeDiscuss this article →January 2006pp. 65-74DOI: 10.1287/mksc.1050.0136 ↗
Research Note—The Benefits of Personalized Pricing in a ChannelYunchuan Liu · Z. John ZhangDiscuss this article →January 2006pp. 97-105DOI: 10.1287/mksc.1050.0120 ↗
Setting Quality Expectations When Entering a Market: What Should the Promise Be?Praveen K. Kopalle · Donald R. LehmannDiscuss this article →January 2006pp. 8-24DOI: 10.1287/mksc.1050.0122 ↗
Understanding Store-Brand Purchase Behavior Across CategoriesKarsten Hansen · Vishal Singh · Pradeep ChintaguntaDiscuss this article →January 2006pp. 75-90DOI: 10.1287/mksc.1050.0151 ↗
