2019 Guest Editors, Guest Associate Editors, and Ad Hoc ReviewersAuthors not recordedDiscuss this article →March 2020pp. 452-454DOI: 10.1287/mksc.2020.1222 ↗
Consumer Misinformation and the Brand Premium: A Private Label Blind Taste TestBart J. Bronnenberg · Jean-Pierre Dubé · Robert E. SandersDiscuss this article →March 2020pp. 382-406DOI: 10.1287/mksc.2019.1189 ↗
Curation Algorithms and Filter Bubbles in Social NetworksRon Berman · Zsolt KatonaDiscuss this article →March 2020pp. 296-316DOI: 10.1287/mksc.2019.1208 ↗
Editorial BoardAuthors not recordedDiscuss this article →March 2020pp. ii-iiDOI: 10.1287/mksc.2020.eb.v39n2 ↗
Exact MCMC for Choices from Menus—Measuring Substitution and Complementarity Among Menu ItemsTetyana Kosyakova · Thomas Otter · Sanjog Misra · Christian NeuerburgDiscuss this article →March 2020pp. 427-447DOI: 10.1287/mksc.2019.1191 ↗
Explaining Preference Heterogeneity with Mixed Membership ModelingMarc R. Dotson · Joachim Büschken · Greg M. AllenbyDiscuss this article →March 2020pp. 407-426DOI: 10.1287/mksc.2019.1185 ↗
Focus On AuthorsAuthors not recordedDiscuss this article →March 2020pp. 455-457DOI: 10.1287/mksc.2020.1228 ↗
Frontiers: In-Consumption Social Listening with Moment-to-Moment Unstructured Data: The Case of Movie Appreciation and Live CommentsQiang Zhang · Wenbo Wang · Yuxin ChenDiscuss this article →March 2020pp. 285-295DOI: 10.1287/mksc.2019.1215 ↗
Modeling Dynamics in CrowdfundingChul Kim · P. K. Kannan · Michael Trusov · Andrea OrdaniniDiscuss this article →March 2020pp. 339-365DOI: 10.1287/mksc.2019.1209 ↗
Practice Prize Report: The 2018 ISMS Gary Lilien Practice Prize CompetitionJohn H. RobertsDiscuss this article →March 2020pp. 448-451DOI: 10.1287/mksc.2019.1210 ↗
Service Product Design and Consumer Refund PoliciesXiao Huang · Dan ZhangDiscuss this article →March 2020pp. 366-381DOI: 10.1287/mksc.2019.1204 ↗
Two-Sided Price Discrimination by Media PlatformsSong LinDiscuss this article →March 2020pp. 317-338DOI: 10.1287/mksc.2019.1211 ↗
