Digital Piracy, Creative Productivity, and Customer Care Effort: Evidence from the Digital Publishing IndustryXiaolin Li · Chenxi Liao · Ying XieDiscuss this article →July 2021pp. 685-707DOI: 10.1287/mksc.2020.1275 ↗
Do “Made in USA” Claims Matter?Xinyao Kong · Anita RaoDiscuss this article →July 2021pp. 731-764DOI: 10.1287/mksc.2020.1274 ↗
Editorial BoardAuthors not recordedDiscuss this article →July 2021pp. ii-iiDOI: 10.1287/mksc.2021.eb.v40n4 ↗
Focus On AuthorsAuthors not recordedDiscuss this article →July 2021pp. 810-812DOI: 10.1287/mksc.2021.1310 ↗
Low-Price Guarantees in a Dual Channel of DistributionJuncai Jiang · Chuan HeDiscuss this article →July 2021pp. 765-782DOI: 10.1287/mksc.2020.1272 ↗
Price Salience and Product ChoiceTom Blake · Sarah Moshary · Kane Sweeney · Steve TadelisDiscuss this article →July 2021pp. 619-636DOI: 10.1287/mksc.2020.1261 ↗
Random-Coefficients Logit Demand Estimation with Zero-Valued Market SharesJean-Pierre Dubé · Ali Hortaçsu · Joonhwi JooDiscuss this article →July 2021pp. 637-660DOI: 10.1287/mksc.2020.1280 ↗
Scalable Optimal Online AuctionsDominic Coey · Bradley J. Larsen · Kane Sweeney · Caio WaismanDiscuss this article →July 2021pp. 593-618DOI: 10.1287/mksc.2021.1283 ↗
The Effect of Individual Online Reviews on Purchase LikelihoodPrasad Vana · Anja LambrechtDiscuss this article →July 2021pp. 708-730DOI: 10.1287/mksc.2020.1278 ↗
The Role of Time-Varying Contextual Factors in Latent Attrition Models for Customer Base AnalysisPatrick Bachmann · Markus Meierer · Jeffrey NäfDiscuss this article →July 2021pp. 783-809DOI: 10.1287/mksc.2020.1254 ↗
The Short-Run Effects of the General Data Protection Regulation on Technology Venture InvestmentJian Jia · Ginger Zhe Jin · Liad WagmanDiscuss this article →July 2021pp. 661-684DOI: 10.1287/mksc.2020.1271 ↗