A Dynamic Model of Competitive Entry ResponseMatthew SeloveDiscuss this article →May 2014pp. 353-363DOI: 10.1287/mksc.2013.0827 ↗
Database Submission—Market Dynamics and User-Generated Content About Tablet ComputersXin (Shane) Wang · Feng Mai · Roger H. L. ChiangDiscuss this article →May 2014pp. 449-458DOI: 10.1287/mksc.2013.0821 ↗
Dynamic Targeted Pricing in B2B RelationshipsJonathan Z. Zhang · Oded Netzer · Asim AnsariDiscuss this article →May 2014pp. 317-337DOI: 10.1287/mksc.2013.0842 ↗
Editorial—Acknowledging 2013 Marketing Science ContributionsPreyas S. DesaiDiscuss this article →May 2014pp. 315-316DOI: 10.1287/mksc.2014.0855 ↗
Focus on AuthorsAuthors not recordedDiscuss this article →May 2014pp. 459-461DOI: 10.1287/mksc.2014.0858 ↗
Just the Faces: Exploring the Effects of Facial Features in Print AdvertisingLi Xiao · Min DingDiscuss this article →May 2014pp. 338-352DOI: 10.1287/mksc.2013.0837 ↗
Modeling Indivisible DemandSanghak Lee · Greg M. AllenbyDiscuss this article →May 2014pp. 364-381DOI: 10.1287/mksc.2013.0829 ↗
Persuasive PufferyArchishman Chakraborty · Rick HarbaughDiscuss this article →May 2014pp. 382-400DOI: 10.1287/mksc.2013.0826 ↗
Prerelease Buzz Evolution Patterns and New Product PerformanceGuiyang Xiong · Sundar BharadwajDiscuss this article →May 2014pp. 401-421DOI: 10.1287/mksc.2013.0828 ↗
Product Diversion to a Direct CompetitorJeffrey D. ShulmanDiscuss this article →May 2014pp. 422-436DOI: 10.1287/mksc.2013.0816 ↗
Which Brand Purchasers Are Lost to Counterfeiters? An Application of New Data Fusion ApproachesYi Qian · Hui XieDiscuss this article →May 2014pp. 437-448DOI: 10.1287/mksc.2013.0823 ↗
