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Journal of Consumer Research

Volume 37 · Issue 1

June 201018 articles

Toward a Theory of Status Consumption in Less Industrialized Countries

Tuba Üstüner · Douglas B. Holt

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Jun 1, 2010pp. 37-56DOI: 10.1086/649759 ↗

Veiling in Style: How Does a Stigmatized Practice Become Fashionable?

Özlem Sandikci · Güliz Ger

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Jun 1, 2010pp. 15-36DOI: 10.1086/649910 ↗

A Generalizable Scale of Propensity to Plan: The Long and the Short of Planning for Time and for Money

John G. Lynch · Richard G. Netemeyer · Stephen A. Spiller · Alessandra Zammit

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June 2010pp. 108-128DOI: 10.1086/649907 ↗

Call for Nominations

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June 2010pp. ii-iiDOI: 10.1086/653540 ↗

Context Effects from Bodily Sensations: Examining Bodily Sensations Induced by Flooring and the Moderating Role of Product Viewing Distance

Joan Meyers-Levy · Rui Zhu · Lan Jiang

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June 2010pp. 1-14DOI: 10.1086/649028 ↗

Counteractive Construal in Consumer Goal Pursuit

Ying Zhang · Szu-chi Huang · Susan M. Broniarczyk

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June 2010pp. 129-142DOI: 10.1086/649912 ↗

Editorial Review Board

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June 2010pp. i-iDOI: 10.1086/653537 ↗

Errata

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June 2010pp. 196.2-196DOI: 10.1086/653140 ↗

Errata

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June 2010pp. 196.1-196DOI: 10.1086/652802 ↗

Forthcoming in August 2010

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June 2010pp. BackCoverDOI: 10.1086/653538 ↗

Half the Thrill Is in the Chase: Twisted Inferences from Embodied Cognitions and Brand Evaluation

Aparna A. Labroo · Jesper H. Nielsen

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June 2010pp. 143-158DOI: 10.1086/649908 ↗

Lay Theories of Medicine and a Healthy Lifestyle

Wenbo Wang · Hean Tat Keh · Lisa E. Bolton

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June 2010pp. 80-97DOI: 10.1086/649772 ↗

Masthead

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June 2010DOI: 10.1086/653539 ↗

Product Scent and Memory

Aradhna Krishna · May O. Lwin · Maureen Morrin

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June 2010pp. 57-67DOI: 10.1086/649909 ↗

Resisting That Triple-Chocolate Cake: Mental Budgets and Self-Control

Parthasarathy Krishnamurthy · Sonja Prokopec

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June 2010pp. 68-79DOI: 10.1086/649650 ↗

Smart Subcategories: How Assortment Formats Influence Consumer Learning and Satisfaction

Cait Poynor · Stacy Wood

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June 2010pp. 159-175DOI: 10.1086/649906 ↗

Talking to Ourselves: A Dialogical Exploration of Consumption Experiences

Shalini Bahl · George R. Milne

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June 2010pp. 176-195DOI: 10.1086/650000 ↗

The Get Ready Mind-Set: How Gearing Up for Later Impacts Effort Allocation Now

Anick Bosmans · Rik Pieters · Hans Baumgartner

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June 2010pp. 98-107DOI: 10.1086/648520 ↗