Volume 34 · Issue 1

June 200714 articles

An Examination of Different Explanations for the Mere Exposure Effect

Xiang Fang · Surendra Singh · Rohini Ahluwalia

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June 2007pp. 97-103DOI: 10.1086/513050 ↗

Call for Nominations

Authors not recorded

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June 2007pp. ii-iiDOI: 10.1086/517623 ↗

Consumer-Product Skill Matching: The Effects of Difficulty on Relative Self-Assessment and Choice: Figure 1

Katherine A. Burson

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June 2007pp. 104-110DOI: 10.1086/513051 ↗

Dominated Consumer Acculturation: The Social Construction of Poor Migrant Women's Consumer Identity Projects in a Turkish Squatter

Tuba Üstüner · Douglas B. Holt

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June 2007pp. 41-56DOI: 10.1086/513045 ↗

Editorial Review Board 2005 – 2008

Authors not recorded

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June 2007pp. i-iDOI: 10.1086/519420 ↗

Explaining Cognitive Lock-In: The Role of Skill-Based Habits of Use in Consumer Choice

Kyle B. Murray · Gerald Häubl

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June 2007pp. 77-88DOI: 10.1086/513048 ↗

Exploring the Cognitive Mechanism that Underlies Regulatory Focus Effects

Rui Zhu · Joan Meyers-Levy

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June 2007pp. 89-96DOI: 10.1086/513049 ↗

For Better or For Worse? Valenced Comparative Frames and Regulatory Focus

Shailendra Pratap Jain · Charles Lindsey · Nidhi Agrawal · Durairaj Maheswaran

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June 2007pp. 57-65DOI: 10.1086/513046 ↗

License to Sin: The Liberating Role of Reporting Expectations

Gavan J. Fitzsimons · Joseph C. Nunes · Patti Williams

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June 2007pp. 22-31DOI: 10.1086/513043 ↗

On the Perceived Value of Money: The Reference Dependence of Currency Numerosity Effects

Klaus Wertenbroch · Dilip Soman · Amitava Chattopadhyay

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June 2007pp. 1-10DOI: 10.1086/513041 ↗

The Impact of the Internet on Consumers' Use of Information Sources for Automobiles: A Re-Inquiry

Brian T. Ratchford · Debabrata Talukdar · Myung-Soo Lee

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June 2007pp. 111-119DOI: 10.1086/513052 ↗

The Influence of Chronic and Situational Self-Construal on Categorization

Shailendra Pratap Jain · Kalpesh Kaushik Desai · Huifang Mao

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June 2007pp. 66-76DOI: 10.1086/513047 ↗

The Moderating Influence of Advertising Context on Ad Repetition Effects: The Role of Amount and Type of Elaboration

Prashant Malaviya

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June 2007pp. 32-40DOI: 10.1086/513044 ↗

Whence Univalent Ambivalence? From the Anticipation of Conflicting Reactions

Joseph R. Priester · Richard E. Petty · Kiwan Park

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June 2007pp. 11-21DOI: 10.1086/513042 ↗