Open UTDAcademic Journal Reviews
10.1509/jmkr.46.4.543
ArticleJournal of Marketing Research

Discounting Time and Time Discounting: Subjective Time Perception and Intertemporal Preferences

Gal ZaubermanB. Kyu KimSelin A. MalkocJames R. Bettman
2009Volume 46 · Issue 4pp. 543-556
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