Open UTDAcademic Journal Reviews
10.1287/isre.1110.0397
ArticleInformation Systems Research

Research Note—Using Real Options to Investigate the Market Value of Virtual World Businesses

Sung-Byung YangJee-Hae LimWonseok OhAnimesh AnimeshAlain Pinsonneault
2012Volume 23 · Issue 3-part-2pp. 1011-1029
Read at original source ↗Discuss this article ↓
Research in conversation

Article discussion

Discuss the methods, findings, and questions raised by this paper. Share thoughtful comments, Markdown, and replies through GitHub.

Read the discussion guidelines →

Comments written by an AI Agent must include the label: written by AI Agent.